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Browse Exhibits (1 total)
Selling Sunshine: Florida's Citrus Industry
This exhibit explores the history of Florida's citrus industry through various materials held by University of South Florida Tampa Library’s Special Collections: post cards, sheet music, rare books, promotional materials, industry documents, and political correspondence. If Florida's identity is irrevocably entwined with the citrus industry, some of these materials served as the glue that joined them in the public's mind. For Florida boosters, it was not just a matter of marketing citrus. They sold a bit of Florida sunshine in every crate of citrus and carton of orange juice.
